Jennifer Golbeck, a Computer Scientist at the University of Maryland and Director of the Human – Computer Interaction Lab, explores how the internet has changed how behavior patterns are monitored in her TED video “The Curly Fry Conundrum: Why Social Media “Likes” Say More Than You Might Think.” Social media has enabled companies to collect…Read more
Popular fast food chain, Wendy’s, has launched a new way to accept payments using mobile devices. The mobile payment launch was designed to improve overall customer experience. According to the article, “Wendy’s Eyes Personalized Mobile Commerce with Nationwide Payment Launch” by Lauren Johnson, customers must provide a one time use, six-digit code located in Wendy’s…Read more
That’s right. That time is here and Lauren Indvik of Mashable explores three websites that show where the online marketplace is headed. Read her article, 3 Ways Content and Commerce are Colliding in Online Retail. Here is an excerpt…Read more
Daily Deals sounds like a no lose situation. You business crafts a great deal and presto you have tons of new clients. Sounds like a plan but it turns out it’s not so simple.Read more
Yikes! You better watch out. It doesn’t matter who ‘is right’, social media enables any customer to say anything about your company in their social network. And guess who they are going to believe?
Here is an excerpt from Penni Crabtree’s Union Tribune’s article, Retail’s Big Shift: More Consumers Buy Online.Read more
Cisco predicts that the Internet will quadruple in size over the next four years. In fact, the incremental growth in Internet traffic between 2014 and 2015 will be 17.2 exabytes per month. That growth alone is roughly the amount of all global Internet traffic recorded last year.Read more