Video SEO

Drive Website Engagement with Video SEO

With video content on the rise, it is essential to follow video SEO best practices in order to rank on search engines and increase site traffic. Video is projected to claim more than 80 percent of all web traffic by 2019, according to Forbes. By adding video marketing and video SEO to your digital strategy, you…

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Video Marketing Strategy

Increase Site Traffic with a Video Marketing Strategy

Grow your business and encourage more time spent on your website with a video marketing strategy. From the how-to and other informative videos we watch for work to social media videos we see at home, video content is an essential part of our day-to-day lives. According to a study from Wyzowl, people on average spend…

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Social Media Strategy Predictions

Data-Backed Social Media Strategy Predictions for 2020

What social media trends should agencies expect in 2020? Check out these data-backed social media strategy predictions. In a digital age where tech revolutions happen as frequently as new iPhone releases, social media is the one medium constantly changing faster than the rest. Hootsuite blogger James Mulvey shares a list of data-backed social media strategy predictions…

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Creative Ways to Use Video

Creative Ways to Use Video in Your Content Marketing

By now, we’ve all heard that finding creative ways to use video is the next big thing and it’s important to include in your content marketing strategy. Wondering how to do so? Logan Nickleson shares some creative ways to use video in his article, “How to Maximize Your Content Marketing Results with Video.” Here are…

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Fort Minor is Back in 360 Degrees

10 Years Later and Fort Minor is Back in 360 Degrees

Fort Minor is back after a 10-year hiatus. Linkin Park’s Mike Shinoda is rebooting his hip-hop solo project with an innovative music video for his new song, “Welcome”. The video features Shinoda performing on multiple instruments, an 80-foot mural, and stunning shots of Venice beach. Be sure to watch the Fort Minor on YouTube’s mobile app…

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Tell Me How You Make Toast

Got a Problem? Tell Me How You Make Toast

Tom Wujec  reveals unexpected truths about how we can solve our biggest problems at work by asking people to “first, tell me how you make toast.” Tom Wujec, a Fellow at Autodesk, explores how you can tackle big problems with creative problem solving. In his Ted Live video “Got a Wicked Problem? First, Tell Me How…

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Making Sense of Big Data

Making Sense of Big Data

In Susan Etlinger’s latest TED Talk, she discusses how big data leads to big societal fears as well as how to understand and manage them. The talk begins with a reference to Neil Postman’s book, Amusing Ourselves to Death, that cites the dystopian-world views of Orwell and Huxley. For all the good things technology has…

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Our Unhealthy Obsession with Choice

Our Unhealthy Obsession with Choice

Renata Salecl is a Senior Researcher at the Institute of Criminology, Faculty of Law at the University of Ljubljana, and holds a professorship at Birkbeck College, University of London, studying the effect choice has in our lives and whether or not it is an unhealthy obsession. In her TED video, “Our Unhealthy Obsession with Choice,” Renata explores the…

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How to Avoid Fake Reviews

How to Avoid Fake Reviews

Recent studies prove positive social media reviews drive consumers to buy your product, eat at your restaurant, or patronize your local business. As a result, fake reviews have been on the rise. Social media savvy consumers avoid businesses with negative reviews on Yelp, Trip Advisor, or Zagat. As a result, the industry of fake reviews has increased…

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Beware of Online Filter Bubbles

Beware of Online Filter Bubbles

Eli Pariser, author of the book, The Filter Bubble, discusses how information on the Internet is not as balanced as we think and how online filter bubbles affect us all. In his recent video for TED Talk, Eli explores how search results can be affected by online filter bubbles with filters based on a person’s interests and commonalities…

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Abha Dawesar on Life in the "Digital Now"

Abha Dawesar on Life in the “Digital Now”

Abha Dawesar is an award winning novelist and artist, who lives in the “digital now.” In her TED Talk video, Abha Dawesar explains her theory about how life is developed through time and experiences. She believes that technology has interrupted the flow of time and the gap between what we perceive and what we can measure is…

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Kelly McGonigal on How to Make Stress Your Friend

Kelly McGonigal on How to Make Stress Your Friend

Kelly McGonigal is a health psychologist at Stanford University. In her recent video for TED Global, Kelly McGonigal talks about how people cope with stress. Previously, Kelly focused on the negative side effects that stress can have on your body. Now, Kelly suggests that changing your opinion and focusing on the upsides of stress can…

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