Insights : print design

Paper in the Digital Age

Remember paper? We often forget what life was like before things went digital. So what happens to paper in the digital age? I was a designer long before the “digital age” and there are some things I still enjoy about paper. Don’t get me wrong, I appreciate the Internet… It’s filled with endless opportunities, clever…

How 2013 Postal Changes Affect Direct Mail

A new year brings new laws and regulations. The United States Postal Service (USPS) is no exception.

Earlier this year, the USPS mandated the Intelligent Mail Barcode. The Intelligent Mail Barcode is a sophisticated, mail tracking system that uses a barcode to track mail more efficiently.