Are you up to speed on best practices for choosing a web host? Our Chief Technical Officer, Brian Van De Wetering, shares lessons learned from the tech side of website development. Staying current on best practices for choosing a web host for your new website is kind of a big deal. The choices you make…
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Give your business leads a boost this July by adding HTTPS and SSL Certificates to your website maintenance. For the past several years, Google has been advocating for a more secure Internet by promoting the use of HTTPS (Hypertext Transfer Protocol Secure) and SSL (Secure Sockets Layer) certificates on all web pages. According to a…
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Are you creating new email marketing campaigns for your business? Before you start, make sure you’re adhering to the GDPR compliance checklist. On May 25th, the European Union’s General Data Protection Regulation (GDPR) went into effect, causing many companies to address how they handle and protect customer data. The GDPR enforces significant new requirements on…
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In today’s world, we’re constantly surrounded by technology and it’s decreasing productivity. Most of it is intended to make us faster and more efficient, but is it actually having the opposite effect? Jay Baer, President of Convince & Convert, explains how having an excess of software tools is decreasing productivity. In a survey of American…
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Google’s broad range of online services collect a startling amount of personal data on all your current and past Google activity. The company recently launched a “My Activity” page, which gives users a detailed overview of their past Google activity. Stan Schroeder, Senior Editor at Mashable, reveals how you can look back on everything you’ve…
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Inspiration is an abstract, intangible influence that gives you positive motivation towards your work. However, finding inspiration can be tricky. Writer’s block, trouble focusing, and laziness are all common symptoms of simply feeling uninspired. Erik Devaney, Content Strategist at HubSpot, describes how finding inspiration can often come from unlikely sources and where we can find…
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A recent study by Stanford psychologist Carol Dweck reveals that attitude is a better predictor of success than IQ. Dr. Dweck explains that people possess one of two core attitudes: a fixed mindset or a growth mindset. With a fixed mindset, you are trapped in thinking that you are who you are and you cannot…
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Growing older comes with certain preconceived notions and benchmarks of success, often based on societal and cultural standards. As you approach ages 30, 40, and 50, it’s common to experience a certain degree uncertainty as you move onto another chapter in your life. In his article, “Turning 30, 40, and 50: The New Markers of…
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The wildly popular music-streaming platform Spotify has grown to over 75 million subscribers, and many fans are complaining about Spotify’s invasive privacy policy. In their article about Spotify’s invasive privacy policy, David Goldman and Hope King of CNN Tech describe how Spotify discreetly tracks locations, collects photos, views contacts, and shares the personal data of its…
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While marketers continue to struggle to figure out the Millennials, Generation Z (born after 1995) is growing up behind the scenes. So what are some facts about Generation Z marketers should know? Giselle Abramovich, Senior & Strategic Editor at CMO.com, has compiled a list of surprising facts about Generation Z. Here are a some of…
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With the holiday shopping season upon us, many of us are recalling that Target was the victim of the second-largest hacking in history last year, right around the holidays. So it comes as no surprise that a Gallup survey published in October says that 69 percent of people living in the U.S. worry about the…
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In Susan Etlinger’s latest TED Talk, she discusses how big data leads to big societal fears as well as how to understand and manage them. The talk begins with a reference to Neil Postman’s book, Amusing Ourselves to Death, that cites the dystopian-world views of Orwell and Huxley. For all the good things technology has…
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