Startups need to be digital-savvy and adaptable in order to succeed in today’s industry with new apps like Periscope. Visual and video-driven storytelling methods can be an excellent opportunity for reaching newer and younger customers. Entrepreneur Scott Gerber asks industry experts to share strategies companies can use with the popular new video platform, Periscope. Gain…
Read more
Digital marketing and social media are constantly evolving, and your advertising strategy should do the same. Try new things and don’t be afraid to embrace technology. Entrepreneur Scott Gerber has put together a list of proven digital advertising strategies in his Mashable article, “11 Digital Platforms and Tips to Improve Your Advertising Strategy.” Here are…
Read more
Designing and choosing how to create a logo can be stressful for any business owner. When creating your brand’s new logo, it’s a good decision to weigh all your possibilities and put some extra time into your branding efforts. Scott Gerber, entrepreneur, author, and Founder of the Young Entrepreneur Council, shares advice from industry experts on…
Read more
