Use Storytelling to Boost Customer Acquisition by 400%

Use Storytelling to Boost Customer Acquisition by 400%

Today, content is being consumed at record speeds as more content is created than ever before making customer acquisition harder to obtain. People are consuming content an average of five hours per day, according to a stat cited in an article by Christine Comaford, a Contributor to Forbes. No wonder businesses are rushing to come…

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Are you a Smartphone Addict? We Can Help

Are you a Smartphone Addict? We Can Help.

Smartphones and social media have become a constant part of our daily lives. We are now more dependent than ever on our devices. Some of us could even qualify as a “smartphone addict”. Do you judge your self-worth by the amount of “hearts” your new Instagram post receives? Do you share every personal detail to…

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Tips to Increase Online Security

Tips to Increase Online Security

It’s easy to forget how much information is stored on mobile devices, tablets and computers. But massive hacks and cybersecurity failures have left millions confused and worried about how to increase online security and keep their personal information safe. Some consumers have stopped paying with credit cards since the large-scale security breaches at Target and…

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Instagram Expands Ads to International Users

Instagram Expands Ads to International Users

Last November, popular photo sharing app Instagram introduced ads to users in the U.S. In just six months, they gained nearly 50 million new users as Instagram expands ads to greater markets, including international users. According to Kurt Wagner’s article, “Instagram Expands Ads to International Users,” Instagram has decided to expand its advertising to international users. “The…

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Your Brand on Instagram

Is Your Brand on Instagram Yet?

One of the best free marketing strategies you can use to promote your brand and products by having having your brand on Instagram. Over the past four years, Instagram has grown significantly as more companies have created accounts to engage new consumers. Eric Sornoso offers eight reasons why to have your brand on Instagram in his…

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Google and Facebook Dominate Mobile Ad Market

Google and Facebook Dominate Mobile Ad Market

More users are ditching their personal computers for tablets and mobile devices. As a result, companies are increasing budgets in the mobile ad market to target that niche audience. Most social media companies generate revenue solely through advertising. We have already seen ads popping up on Instagram, USA Today, and many other Smartphone apps. With users constantly checking…

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Social Media Users Suffer from FOMO

Social Media Users Suffer From FOMO

Logging into social media accounts has quickly become one of the most widely accepted addictions in our society, and social media users are suffering from FOMO because of it. We check our social media profiles from the minute we wake up until the moment we go to sleep. This syndrome now has a name –…

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Instagram We're Not Going to Sell Your Photos

Instagram We’re Not Going to Sell Your Photos

With Instagram’s recent acquisition by Facebook, there have been some changes to the privacy policy that may including trying to sell your photos. Many users feared this acquisition would bring up the same issues with the privacy policy, as there have been with Facebook. Recently, Instagram made updates to the interface and privacy policy. The…

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Instagram Wants Photos To Be Seen Beyond 10-hour Window

Instagram Wants Photos To Be Seen Beyond 10-hour Window

Traditionally, shared photos on Instagram are only visible in the home stream in a 10-hour window, but still accessible by clicking on a user’s profile. In case you haven’t heard, Facebook acquired Instagram, the free photo-sharing app, for apparently $1 billion earlier this spring. For those unfamiliar with Instagram, the app allows users to take or…

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Facebook Snaps Up Photo Service Instagram

Facebook Snaps Up Photo Service Instagram for $1B

Last week, Facebook acquired Instagram, a popular iPhone and Android photo editing app. According to Jenna Wortham’s article, Facebook Snaps Up Photo Service Instagram for $1B, Facebook originally reached out to Instagram CEO, Kevin Systrom about acquiring the company in early 2011, but Systrom wished to keep Instagram an independent company.

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Twitter Gallery

Twitter Gallery Says It All In a Snapshot

Sometimes pictures simply say it better than 140 characters. Twitter’s new souped up image galleries give users an opportunity to get a leg up in the short attention span theatre. Now followers can view a history of your photo sharing in a convenient snapshot – even photos that you’ve shared through third party apps such as yFrog, TwitPic, and Instagram, up to 100 images.

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