Marketing Automation Strategies 2019

Marketing Automation Strategies to Improve Customer Relationships in 2019

Are you spending hours every day managing all your customer communications manually or have you discovered the time-saving, hyper-networking benefits of adopting marketing automation strategies? *This article was updated on 05/29/19 to represent current marketing automation strategies in 2019. Thanks to products from companies such as SharpSpring, Marketo, and Hubspot, more brands are beginning to…

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2019 SEO Trends for Google Search

2019 SEO Trends for Google Search

Boost visibility on Google, improve your search ranking, and stay ahead of competition with our top 2019 SEO trends. Google search engine optimization continues to outperform other marketing trends year after year. According to Moz Blog, SEO delivers 20 times more traffic opportunity than pay-per-click (PPC) advertising. It is critical for your site to be…

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2019 Social Media Trends

2019 Social Media Trends

Grow your social media audience, create more conversions to your site, and increase your ROI with the top 2019 social media trends from Hootsuite. It will be harder than ever for marketers to get noticed on social media in 2019. According to Smart Insights, only 48 percent of businesses using social campaigns claim to receive…

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Generation Z Marketing Strategies

Generation Z Marketing Strategies

Revamp your digital strategy with Generation Z marketing campaigns that engage young consumers, build brand loyalty, and grow your business. According to Bloomberg, Generation Z will pass up Millennials as the largest living generation in 2019, representing 32 percent of the entire population. Generation Z’s growing population and $44 billion buying power make it one…

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2019 Digital Marketing Trends

2019 Digital Marketing Trends to Engage Customers

Upgrade your digital strategy with 2019 digital marketing trends and technologies that attract attention, build loyal customers, and drive conversions. Every year, new marketing trends emerge, existing technologies get smarter, and consumers get savvier. This year is no different as businesses enhance their technologies and strategies to engage customers. Here are our top 2019 digital…

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digital marketing advice for startups

Digital Marketing Advice for Startups

Today’s new business owner can create an affordable, effective digital marketing strategy, previously only available to big budget advertisers. Forbes offers digital marketing advice for startups ready to build brand awareness. By using video, content, social media, and mobile advertising, you can help your business make a name for itself and rank higher in Google…

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2018 SEO strategy

2018 SEO Strategy to Increase Website Traffic

In 2018, SEO strategy has continued evolving to prevent the most relevant websites from getting lost in space. Are you landing at the top of search engine results pages with SEO strategy that outshines your competition? Keeping up with the constant changes in SEO strategy is challenging, but members of the Forbes Agency Council recently…

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Marketing Automation Captures Sales Leads

How Marketing Automation Captures Sales Leads

Track contacts, keep them engaged, and complete transactions. Here’s how marketing automation captures sales leads and increases revenues for our clients. How many times have you run across a name or face and thought “Haven’t we met before?” As a business owner or sales manager, those moments may occur more often than you realize. Failing…

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2018 Digital Marketing Trends

2018 Digital Marketing Trends to Win New Customers

Is your digital marketing strategy stuck in a time warp? Top industry experts review 2018 digital marketing trends and realistic ways to integrate the latest technologies into your business. Technologies, such as virtual reality, artificial intelligence, and voice search interactions, no longer just belong to sci-fi films. So how can we best use these new…

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Brand Partnerships

Brand Partnerships Cast Wide Nets

When brands collaborate, they create brand partnerships that combine their abilities to build stronger brand awareness and expand their audiences (well, sometimes). Nikki Gilliand of econsultancy.com reviews the pros and cons of recent national brand partnerships, analyzing what qualities make good co-branded campaigns and what causes them to fall short of their goals. Ford and…

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Outdated Digital Marketing Trends

Outdated Digital Marketing Trends to Ditch in 2018

Digital marketing strategy has evolved at dizzying speeds, and experts say some formerly effective strategies are now underperforming. Here’s a review of outdated digital marketing trends to replace this year. As marketers continue to adopt new technologies, a few under-performing, overused tactics are on the chopping block for the coming year. Hubspot Blog Contributor Jasz…

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Social Media Predictions for 2018

Social Media Predictions for 2018

The past few years have seen advancements in digital marketing technology far beyond many expectations. The next steps, according to leading social media managers, are to refine, integrate, and regulate how we use these platforms. Social Media Today Contributor and Advanced Energy Global Leader for Social and Digital Media Stacey Sayer interviewed industry leaders on…

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